Just like every spring, we have a new GUESS WHAT SERIES for you. What's that about again? In 2021 we started a revolution: After getting thousands of ratings from you, the boomerang now comes back: brewers rate you. But hold on, there are a few participation conditions:
1. You must instantly detect 5 times more diacetyl in any lager than any lab analysis.
2. You're the brave souls who seriously rate expired IPAs.
3. You've fallen for hyped beers countless times, yet a super tasty Pilsner barely gets a 3.5 from you.
4. Sharing a can with 20 other beer nerds? No problem. You're convinced you can judge from a mere puddle of beer.
5. Despite not liking them, you buy purple t-shirts.
Note: Participation without humor is strictly prohibited!
Can you guess which hop varieties we've used in this beer? We'll give you a hint: there's more than one. Scratch the fields below to reveal your answer. The fewer wrong hops you guess, the better your Beergeek Rating. But beware, if you guess wrong, get ready for a barrage of insults in 10 different languages – courtesy of our European friends and brewing colleagues. It's all in good fun, right?
And for all you beer lovers from Germany: If you guess wrong, you'll be faced with the most frequently used swear words in the German Bundestag from 1949 to 2019. #hanswurst. In brackets, you'll find an English translation and the total of insults. A big thank you to the journalists at ZEIT ONLINE for the incredible data tool!
And guess what - two scratchies a week isn't what we'd call a gambling problem.
About 3 years ago, in the midst of the COVID-19 pandemic, we launched our Barrel-Aged Program and developed various base recipes. With around 20 different barrel types and over 100 wooden barrels at various maturation stages, we can achieve the desired flavor by blending different barrels, similar to the whisky-making process. It's a high art, and with each beer, we continue to learn. Your feedback so far has been fantastic, which makes us very happy and has confirmed that we are on the right track.
Almost as long as the beer has been aging, we've deliberated on whether to fill our Barrel-Aged beers in cans or bottles. While Stouts are not as susceptible to oxygen as our IPAs, we still see the can as the superior option, especially in the realm of premium craft beers. Bottles can be dipped in wax, which looks incredibly elegant, but let's be honest, it can be somewhat bothersome when opening. So, we did what we love to do: think outside the box, break conventions, and create art. That's why we decided to dip the bottom third of the can into warm, deep red wax - as a contrast to the darkness, as an artistic expression breaking conventional boundaries. In the world of craft beer, there's room for experimentation and artistic expression, and the red wax represents exactly that creative freedom. Everything is done by hand, making each can unique.
Another characteristic of the NOCTURNE ROUGE series is the covering of the eyes. With this metaphorical representation of self-reflection and introspection, we aim to encourage exploring a deeper level of human emotions and thoughts that go beyond external appearances.
The debut is NOBODYS BIRTHDAY, with a blend of 50% KENTUCKY BOURBON BARRELS aged for 28 months with Base Recipe A1 and English malts, and 50% MGP INDIANA BARRELS aged for 30 months with Base Recipe A2 and German malts. The alcohol content is 12.1%. For the artwork we chose an impressive photo from Shanghai artist WEI DING, where the red wax creates a captivating tension between the individuality of the birthday and the universality of "Nobody's Birthday."
More information can be found on our Instagram account.
WHERE ARE ALL THE BARRELS?
THE FACE ON THE MILK CARTON.
Since the early 1980s, advertisements have been printed on milk cartons in the United States to publicize cases of missing children. What was initially seen as a positive initiative often turned out to be, in the end, either racist, ineffective, or even driven by a tax-saving scheme.
Consequently, contemporary popular media frequently portrayed this practice in fiction, often with a satirical tone.
M I S S I N G S E R I E S
For our new series "Missing" we take inspiration from this familiar, almost iconic design. We go in search of things, behaviors or people that seem to have disappeared from the world. As always, this is approached with plenty of sarcasm, irony, a touch of politics, a bit of philosophy, a hint of ambiguity, a few puns, lousy life hacks and some hidden messages
Oh, and there's another special debut: We've had to wait so long for this, but it's finally here: we've used the famous and much-loved COMIC SANS font for parts of the can artwork. And another premiere: We've included the IBUs on a label for the first time. Really oldskool.
We start the series with a Westcoast IPA. Many of you have asked for it. And we took it with a lot of goodwill, because we also love IPAs with crisp bitterness. But when we make a Westcoast IPA, we want them to be just as perfect as our Hazys.
ARE YOU UPSIDE DOWN?
ONLY GO(O)D VIBES
"𝐀𝐍𝐎𝐓𝐇𝐄𝐑 𝐓𝐇𝐎𝐔𝐆𝐇𝐓-𝐏𝐑𝐎𝐕𝐎𝐊𝐈𝐍𝐆 𝐁𝐄𝐄𝐑 𝐒𝐄𝐑𝐈𝐄𝐒❞
For centuries, the existence of God has sparked deep discussions among theologians, scientists, and philosophers. And now, we bring this captivating topic to your glasses with our brand new beer series,
❝𝐎𝐍𝐋𝐘 𝐆𝐎𝐃 𝐕𝐈𝐁𝐄𝐒❞
Yes, we're diving headfirst into the world of faith and belief, because what better way to ponder life's deepest questions than with a pint of heavenly nectar?
At Atelier V R A I , we blend the art of brewing with philosophical musings because, let's face it, nothing goes together like pints and ponderings. So, join us in embracing the absurdity of it all as we raise our glasses to ONLY GOD VIBES.
No matter if you are religious or believe in Santa Claus, the soccer god, Elon Musk, Dionysus, the tooth fairy or in nothing at all: Join us for a taste of enlightenment - the new beers are now available in our webshop.